Russian search market: Google gains, Mail.ru loses
Google’s share of the Russian search market rose 0.3% over the last week, Bloomberg reports. Today the global search leader is used by 26,5% Russian users, while for Yandex the number remained at 60.2%. Stats show that Google won its fraction of the Russian market from Mail.ru, which lost 0.2% of its users in the same period. Mail.ru is the largest internet company in Russia, which among other things operates a portal.
Here’s a graph showing the current situation on the Russian search market:
Rambler.ru, which used to be another player on the search market in Russia, stopped using its own search last year after partnering with Yandex and switching to their search system. Yandex remains the unquestionable leader in Russia and continues expanding its reach and developing its numerous services and features. Throughout last couple of months the Russian search engine added tweets to search results, launched a free cloud storage service, made its own credit card and added a do-it-yourself layer to its maps. So what’s next?
Tagcloudsearch engine strategies ppc street view google wave china maps yandex interview spain funny europe google earth search engines video london google search engine search microsoft website social marketing analytics google maps adwords research ads matt cutts mobile russia social media advertising yahoo iphone apple browser searchcowboys youtube internet blog