Yahoo Portal in UK shifts to Google Search

Thu 27 August 2009 11:00, Editors

It's a remarkable move that Yahoo has made in the UK. Instead of using their new partners in crime Bing, the online portal for BT Broadband, which is run by Yahoo, replaced its Yahoo web search engine by that of Google.

The BT Broadband portal BT Yahoo is a co-branded initiative by Yahoo and BT which provides several Yahoo services to BT Broadband users. Those services will remain being handed to the BT-users, including search. That search engine however will now be Google.

The move is a remarkable one in light of the deal between Yahoo and Microsoft earlier this year. It should therefore be seen in the light of Yahoo's partner in crime here, BT.

BT is the biggest broadband provider in the UK with a 35% market share. This makes it important for BT to be backed up by another big player, in this case Google. With the move of replacing Yahoo's search engine by Googles BT is hoping it will increase the usage of the BT Yahoo service. With the big market share Google has in the UK BT thus targets the big numbers. Bing in this case is just too small.

For Google this deal is also interesting. The deal makes Google the largest search provider of ISPs in the UK. Still, Microsoft must have a strange feeling when they hear about this...

via

<The danger of Google Trends: A '...

Our Daily Search Pic(k): Google ...>

Comments (3)

- Everton
- [website]
Hi

can you please credit me as your source - you even used my image with 'broadband' in it which was a giveaway!

Thanks

EB

http://www.connectedinternet.co.uk/2009/08/27/google-search-replaces-yahoo...

Thu 27 Aug 2009, 11:29
- Bas van den Beld
- [website]
Hi Everton, absolutely! Done!

Thu 27 Aug 2009, 11:36
- Everton
- [website]
Thanks Bas!

Thu 27 Aug 2009, 11:41

Comment

Futubra... “Twitter for housewives”

Fri 3 Feb 2012, Tamara Yadvichuk

0 comments

On January 16th Russian internet giant Mail.ru Group launched Futubra, a Russian-language microblogging service. Two weeks into the launch it had almost 50000 users an...... read more

‘Have Florida - Will Travel’

Wed 1 Feb 2012, Ramcy Simoons

0 comments

As Gallant Grand Old Party nominee Romney one upped or better put smacked the Gator daylights out of ole Gingrich or ‘G-rich’ for insiders (Comedy Central)...... read more

Inside buildings will be seen in...

Mon 30 Jan 2012, Qin Hu

0 comments

Inside buildings will be seen in Google Maps soon

Recently, Google announced the news about the coming feature of Google Maps. According to its vice president of consumer products, Marissa Mayer, Business photos for G...... read more

Google’s New Privacy Policy

Fri 27 Jan 2012, Vitto Christaldi

1 comment

Internet privacy has recently become the hottest topic worldwide. Not to be outdone by the news, Google announced a big change in their privacy policy last Wednesday, ...... read more