Yahoo loses traffic over toolbar, but wins with Tiger Woods
The news is all about Google and a little bit less about Bing these days, but there is still that one old player who in the background still plays a small roll: Yahoo.
Yahoo lost deals with Acer and HP last year which made sure computers of those brands had the Yahoo toolbar pre-installed. According to Bartz this is one of the main reasons why Yahoo lost so much market share. Earlier this year it was calculated that it might cost Yahoo 15% of its search traffic.
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12 June 2013 / 13 June 2013