SMX London 2008 - Search Advertising - Ophir Cohen - Part 1

Wed 5 November 2008 15:24, Bas van den Beld, 5601 views

SMX London 2008 - Search...>

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Business Case for Online Marketi...

Thu 7 Jun 2012, Kelly Ge

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Business Case for Online Marketing China

When talking about online marketing in China, many have the doubt on the real effects. Will online marketing really bring you business from China? What is the ROI? Are...... read more

The Use of Trademark on Google A...

Wed 1 Jun 2011, Editors

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Is it allowed to put the brand names from other companies on Google Adwords? Many advertisers are wondering on the involvement of trademark on Ads. You will find lot...... read more

The trouble with measuring integ...

Fri 4 Mar 2011, J-P De Clerck

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The trouble with measuring integrated search and display ads

For years, developers and service providers have worked to provide more and more ways for marketers to track their online marketing budgets. This has built a reputatio...... read more

SEA and landing pages: the brand...

Wed 2 Mar 2011, J-P De Clerck

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SEA and landing pages: the branding perspective

Lorie Weiman wrote a nice post recently for Search Engine Land where she offers some tips on using search for branding. As she points out in her post, branding is not ...... read more

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