Review: Should SheerSEO be part of your SEO armoury?
There are a number of SEO tools out on the market on the market ranging from the SEOMoz suite of seo software tools to other search marketing tools such as Corvario whose offerings offer professional search marketeers a plethora of competitive intelligence.
One of the tools is SheerSEO, created by Eyal Aldema from Tel Aviv, Israel. The tool itself offers many of the features you would expect of a standard SEO product, such as traditional rankings options (with an historical tracker) integrated into the system, page rank monitoring tools and *cough* keyword density checkers. As with other rank monitoring software such as Web Position Gold and Advanced Web Ranking these can be exported to other system in order to analyse further. Historical results can be retrieved across the three (current) main search engines (Google, Bing and Yahoo)
It is however the further analysis available from the tool that does distinguish the tool from many other standard SEO tools out in the market at present.Admittedly tools such as Advanced Link Manager comes bundled with AWR, however the Sheer SEO tool appears to offer functionality across the entire SEO landscape to encompass both on-page best practise (I would query 'keyword density' as a up to date metric to be monitoring - on a personal note there is more important factors that could be measured on-page) and information and in particular the link analysis information was particularly interesting (I will at this point thank the tool for identifying another post from Matt Cutts containing a Holistic Search reference - that aside this was highly informative and very well structured).
Further segmentation of data particularly on the main refferrers tab would have been useful similar to other link diagnostic tools such as Link Diagnosis. In particular, segmentation by keyword, and PR may have been useful and the collation of related data may have been advisable here as the number of referrers from the primary engines could only be retrieved by clicking on the 'Number of Referrers' tab.
In terms of hardcore search intelligence, this is never going to be a hardcore tool such as Majestic SEO or even Webmaster Tools to that effect however there were a number of tools which provided some further top-level analysis
However possibly its finest offering is that of the 'Backlinks Watchdog', which allowed monitoring of links in order to analyse any change to your link status. This is monitored on a daily basis, and allowed a valuable overview of any links. This however did not appear to highlight as to whether any further restrictions had been aplied to a link such as nofollow'.
If you are looking for a high end analysis tool this is possibly not the answer to your prayers, however it does offer a good entry level tool to search marketeers. It doesn't however offer any high end segmentation or analysis of data nor easy analysis of potential link partners which you may be able to utilise from other tools on the market such as Linkscape. Costing is however reflective of this with standard licensing starting from $10 a month - however if you are looking for a high end tool I would add - beware - it would be a bit like buying a Scooter engine for a Ferrari.
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12 June 2013 / 13 June 2013