Free Wi-Fi for People who Check-In on Facebook
Facebook has created a new service which allows local businesses to provide free WiFi to users who do check in. The free Wi-Fi service is currently being tested on a small scale.
For this service, businesses will be supplied with a router and access to the Wi-Fi network, but Internet access has to be provided by the businesses themselves. When visitors check into a location of a business on Facebook, they will be redirected to the business’ Facebook page, and afterwards they can continue browsing for free. Page owners will be able to track how many new Likes they received from users who check in. Visitors who refuse to check in can request a pass code from the business to connect to the network anyway. According to Inside Facebook, “This is similar to a service provided by HotspotSystem also called “Social Wi-Fi, but Facebook says it does not have a connection with that company.”
The aim of this service is probably to get more users to use check in on the social network site. For companies, this service can lead to more publicity on/through Facebook.
When the service will be launched on a bigger scale is still unknown.
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12 June 2013 / 13 June 2013