Toyota iQ Street View – solves Google’s problem in Belgium

Mon 11 June 2012 10:00, Qin Hu

Toyota iQ Street View – solves Google’s problem in Belgium

No doubt, Google Street View is a fantastic tool and really helpful when you are trying to find your way around a foreign location. However, this tool is not really helpful when you are in a country, such as Belgium, where there are lots of lanes and narrow roads which are too difficult for any regular car to fit through.

When Google Street View car took the view data in Belgium last year, it couldn’t fit down some of the impossibly small Belgian streets. Opportunities are always seen by smart people. Toyota and Ads agency, Happiness Brussels, made a plan – iQ Street View – to promote Toyota miniature city care, the iQ.

According to Google's Creative Sandbox Google+ post, “They outfitted the tiny iQ car with a 360° camera, kicking off the interactive “iQ Street View” project. The car traverses all the narrow Belgium streets and sends the data to the iQ project’s website.


  • Comments (4)
  • Social Media
  • Tell-a-cowboy

Comments (4)



  • HTML is not allowed. URLs are automatically clickable.
    * Email address is not shown

  • Google Nose
  • Flight Search
  • Flight Search
  • Ingress
  • Google Handwrite
  • McDonald tells you why burgers in ads look better in picture
  • Using Google search
  • Toyota iQ Street View – solves Google’s problem in Belgium

Last Comments


Last event


  • J-P De Clerck
    J-P De Clerck

    Profession: Customer-centric digi...

    Company: Conversionation

  • Sam Murray
    Sam Murray

    Profession: Senior Search Consultant

    Company: Verve Search

  • Susie Hood
    Susie Hood

    Profession: Head of Copywriting

    Company: Click Consult / SEO C...

  • Tom Bogaert
    Tom Bogaert

    Profession: Managing Partner

    Company: QueroMedia

Latest Videos



  • Lizette van der Laan
    Social Media Image

    Is it the real you, the witty you, the person who reads the most interesting articles, makes t...


Subscribe to SC Newsletter:

RSS Feed

Are you a bloggerFacebook


© 2016 - All Rights Reserved - All views and opinions expressed are those of the authors of Searchcowboys.

All trademarks, slogans, text or logo representation used or referred to in this website are the property of their respective owners. Sitemap