Sina weibo has more tweets/second than Twitter

Thu 2 February 2012 10:00, Qin Hu

Sina weibo has more tweets/second than Twitter
Hopefully, you still remember what I wrote about Sina Weibo before. It is sort of Twitter, and very popular in China. From the pie chart below, you can see that Sina Weibo is clearly leading the micro-blog market of China, in acitve users and browsing time.



At the beginning of the Chinese new year (year of Dragon), Sina Weibo shared good news with its users. At 00:00 23rd Jan, Sina Weibo reached a new record - 32,312 messages sent per second, which was about 7000 messages more than Twitter’s record – 25,088 in Japan during a TV screening of anime movie Castle in the Sky last December.


According to the Chinese news site DONews, during this first minute of the dragon year 481,207 messages were sent, which is almost twice the amount of sent messages in the first minute of the year of Rabbit (last year). The number of Sina Weibo’s users increased 296% during 2011 and right now there are 250 million registered users. No doubt that this makes Sina Weibo the most popular micro-blog in China. I think western companies can take the advantage of its popularity as a marketing tool, in order to consolidate or expand their market(s) in China.


  • Comments (6)
  • Social Media
  • Tell-a-cowboy

Comments (6)


  • I am glad to catch idea from your article. It has information I have been searching for a long time.

    Do 13 nov 2014, 06:47

  • I am happy to find this post very useful for me, as it contains lot of information.

    Do 13 nov 2014, 06:47

  • Thanks for sharing your article. I really enjoyed it.

    Do 13 nov 2014, 06:48

  • Amazing facts about numbers. People are really becoming aware into social media more than ever. Thanks for sharing.

    Wo 6 mei 2015, 09:23

  • Amazing facts about numbers. People are really becoming aware into <a href="">social media</a> more than ever. Thanks for sharing.

    Wo 6 mei 2015, 10:37

  • Really? I haven't tried Sina Weibo before. Maybe I don't live in China? According to what I've read from The Weibo ads are much similar to Facebook ads in which these are targeted the demographic the business has set forth to target. Therefore, ads run on the side of the platform which are of the greatest interest to the user.

    Ma 25 mei 2015, 12:27


  • HTML is not allowed. URLs are automatically clickable.
    * Email address is not shown

  • Boston Marathon Bombing
  • Inauguration of Social Media Lab in Mumbai
  • Litago
  • Litago
  • Litago compaign
  • Perfect Sunset
  • Mom social media
  • Let's be careful out there

Last Comments


Last event


  • J-P De Clerck
    J-P De Clerck

    Profession: Customer-centric digi...

    Company: Conversionation

  • Sam Murray
    Sam Murray

    Profession: Senior Search Consultant

    Company: Verve Search

  • Susie Hood
    Susie Hood

    Profession: Head of Copywriting

    Company: Click Consult / SEO C...

  • Tom Bogaert
    Tom Bogaert

    Profession: Managing Partner

    Company: QueroMedia

Latest Videos



  • Lizette van der Laan
    Social Media Image

    Is it the real you, the witty you, the person who reads the most interesting articles, makes t...


Subscribe to SC Newsletter:

RSS Feed

Are you a bloggerFacebook


© 2015 - All Rights Reserved - All views and opinions expressed are those of the authors of Searchcowboys.

All trademarks, slogans, text or logo representation used or referred to in this website are the property of their respective owners. Sitemap