How to measure the influence and conversion of social media Below is a YouTube movie that is not really new but it’s still very relevant and explains well how to measure social media. Amy Martin of Digital Royalty offers an effective way to measure the impact of social media on a brand’s popularity. She shares a propriety method and formula fo...... read more
Onsite social optimization: benefits and strategies The process of using social networking sites to increase traffic is
known as onsite social optimization. An online business that employs
different strategies, such as live chats, to drive social participation
by users on its website is said to be on the right track to make its
onsite soci...... read more
Social media and search: SMO in the real time ageAccording to UK-based PR, search and social media agency Punch Communications, “the addition of real time social media factors into results on search engines could serve to galvanize the quality of organic search”. The influence of social media on search engine results is becoming mor...... read more
Guest blogging for dummiesI’m a relatively new face on this blog, and blogged here for a while, and I thank the owners of it to have given me the opportunity to be here. I’ve been following, to my stupefaction, what has been going on here the
last few days, so I wanted to talk about guest blogging. When peop...... read more
Social Media Revolution 2 (Refresh)Social Media Revolution 2 is a refresh of the original video with
new and updated social media & mobile statistics that are hard to
ignore. Based on the book Socialnomics by Erik Qualman.... read more
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