Google giving away exact ranking position?
This morning I was reading Andre Scholtens post on Yoast.com about tracking organic search rankings with Google Analytics. Despite this being a great and Google friendly way to track which page you are listed on, as a SEO I always want to have more specific information on my rankings. It's still making a lot of difference in traffic if you're ranked #3 or #7 on the first page.
Exact position displayed in SERP HTML
The number 3 in this line: onmousedown="return clk(this.href,'','','clnk','3','') is referring to the exact position on the SERP:
The onmousedown action is activating the function window.clk which sends this ranking data to Google (image broken down for better viewing):
The URL send to Google looks like: http://www.google.com/url?sa=T&source=web&ct=res&cd=3&
Universal (Blended) results
This first result refers to the following HTML code:
<a href="http://blogs.wsj.com/marketbeat/2009/01/05/mortgage-spreads-decline-on-fed-buying/" class=l onmousedown="return clk(this.href,'','','res','4','')"><em>Mortgage</em> Spreads Decline on Fed Buying</a>
Is this temporary?
What does Google do with this data?
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