What events are Happenr in Europe?
No, the title is not a typo. It’s all about the newest event-search engine, Happenr. If you’re visiting another country in Europe and are looking to do something other than the usual touristic sights the internet can help you find alternatives.
Chances are there will be some sort of event going on in the area you’re visiting. After all, Europe is a continent where almost every day a new event is hosted. To find an event you can use the established services like Upcoming.org, Eventful or Zvents. But now there’s a new way: Happenr. The service isn't perfect yet, but has a nice focus on Europe.
Happenr.com is a new service set-up by the Belgium company Oxynade. The company probably feels that the existing websites are not focused enough on Europe. Where , except for maybe Zvents, the other event – search engines cover the entire world. Happenr is focusing (just like Searchcowboys!) on Europe.
The website is really a search engine because it looks through thousands of European tourism-sites to keep the database up-to-date.
The site looks pretty nice. There are some real “web 2.0” features built in. The homepage has got a tag cloud with the most important keywords you can search on, you can search by map (a Google Map) and the website even provides a widget and an API. With the API-key developers can make use of the event-database, which gives interesting possibilities for those who want to provide even more local information.
The search seems to work pretty well at a first try. A search for “Voorschoten” ( a small town near The Hague, Netherlands) returns events mostly in The Hague. Filtering is then easy by location, category and period.
If you search through location however things go wrong. By choosing The Netherlands- Amsterdam as a location more than ten pages of results are given. When trying to filter these results you would expect that clicking on for example “music” will filter all the results of music within Amsterdam. This is not the case however. When clicking on “music” this results in 19996, mostly German, results.
In my opinion these kind of ‘mistakes’ can be killing for a search engine like this. If you don’t get what you’re looking for within seconds, most of the time you will leave within seconds.
However let’s just give Happenr a chance. After all, they do provide a nice widget (try it below!) you can put on your website…
Tagcloudbing google china event indonesia searchcowboys interview blog youtube a4uexpo microsoft yandex privacy viral tools ppc funny analytics search engine baidu news london sea yahoo search engine strategies google earth adwords google wave app research website social google tools europe maps search sem linkbuilding matt cutts street view