Dutch use Google to look for jobs
More and more Dutch who are looking for a job are using Google as their starting point. Research shows that Google is now in the top five of ways to find a job.
The research, performed by the AMC-academy, shows that the enquired group of jobseekers use multiple search terms to get the results they want. Hereby about 40 percent uses terms which are used a lot in their profession and almost a third is looking for actual job names.
When performing their searches the jobseekers mostly look at the organic results and refuse to look at the paid results.
Dutch employers don’t seem to be ready for this kind of behavior. They tend to use job names which are used internally and not externally.
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12 June 2013 / 13 June 2013