Searchers using longer search-queries
At the Hitwise blog Alan Long reports on trends he spotted in Google Australia. Though its an Australian report the trend he sees is global: the lengthening of search terms is growing.
One word search terms declined with 2.3% and two word search terms with 1.9%. Requests longer than three words have increased by 2,8%. Four - words have increased 1.2% and 5 words plus have seen a solid increase over the past two years, with a 1.2% increase in the past 12 months.
Long also notices a difference between the search engines. Where Google's search queries become longer, Bing search queries are much more single and two word requests.
Tagcloudinterview social media news mobile adwords viral funny smx a4uexpo ses privacy google earth advertising business internet maps iphone facebook blog apple searchcowboys google website event tools realtime streetview street view analytics search twitter google wave yahoo russia sea sem seo app baidu google maps