Google news' extreme celebrity boost
Whenever something happens with celebrities people tend to go to Google and do a Google-search about the celebrity. Many people also directly go to Google News to perform that search.
Last week a lot of stuff happened with celebrities. In the week Patrick Swayze died Kayne West decided to run unto the stage of the MTV Awards. This resulted in the UK in a huge increase of traffic to Google News.
According to Hitwise Google News was the second biggest recipient of UK searches for ‘patrick swayze’ and ‘kanye west’ (picking up 8.25% and 8.26% of traffic respectively), third for ‘katie price’ (9.29%) and fourth for ‘keith floyd’ (5.28%).
In total Google News UK saw an increase of 71%, which is extremely high. Even Michael Jackson's death didn't provoke an increase like this so there maybe more to it than Swayze and West.
Tagcloudnews interview ses android iphone streetview browser bing yandex tools event indonesia app london sem searchcowboys twitter microsoft viral search engine china search blogger analytics funny mobile search engine strategies matt cutts social media linkbuilding a4uexpo spain advertising maps google maps baidu images privacy seo internet