Searchcowboys radioshow - episode 25 - Jim Sterne

Thu 11 February 2010 09:30, Bas van den Beld

This Tuesday we (Bas and Roy) in the Searchcowboys Radioshow were joined by no other than Author, President of Web Analytics Association, founder of eMetrics Marketing Optimization Summit and analytics expert Jim Sterne. Jim is speaking at SES London next week and gave a little preview on what we can expect.

Missed the show? You can listen to the podcast below or at webmasterradio or download it. The shownotes are below. We are now also to be found on iTunes! So subscribe to our podcast and you'll never miss one again. The shownotes are below.

Listen to the show here

Shownotes for the show of February 9th 2010

1st part:

Google Buzz
In the first part we focussed on the latest news, hot off the press: Google Buzz. Launched at the time the show starts so more 'on the news' you can't get it. Bas, Roy and Jim discussed the possibilities off Buzz and wether or not Google had launched a Twitter-killer.

Google advertising in the Super bowl
This weekend the world stopped for a second when Google launched their first ever tv-commercial, during the 3rd Quarter of the Super Bowl. Has Google gone crazy?

2nd & 3rd part

In the second and third part the show was entirely focussed on Jim Sterne. He answered questions and discussed with Bas and Roy the phenomenon of Social Media Metrics. How do you measure social media, how do you help clients on their way.

Jim Sterne links:

His Twitter account
At Targeting.com
Jim Sterne on Google

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Tue 11 Oct 2011, 18:38

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