Shownotes Searchcowboys on Webmasterradio - episode 15
Bas and Roy returned from SES Berlin last week to do a new Searchcowboys show on the new time slot (8pm every here in Holland, which is 7 in the UK). They talked about SES off course but also looked into the local issues with their guest Arjan Snaterse.
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Shownotes Episode 15 - December 1st 2009
Quick Recap of SES Berlin
We were at SES Berlin last week where we did a combined show with Mediadonis' Webmasters on the Roof (Marcus Tandler) in the lobby of the hotel. A look back at SES Berlin showed a couple of very interesting presentations with Evert Veldhuijzen's PPC tricks as one of the highlights.
Geo site map generator
Bas and Roy were joined by Arjan Snaterse who is building a tool which can help companies get local listings. Check out his tool at www.geositemapgenerator.com and his Twitter account at @arjansnaterse
Telecom law approved by EU: we can set cookies
There was a lot of talk about the new law the EU was planning on launching in which you had to ask for permission on every cookie you would set. The rule is now approved, but with a by-line: cookies acceptation can be on browser level.
Do the big directories still matter?
Bas and Roy answer a question from the chatroom whether or not the big directories like Yahoo or DMOZ still matter. Every link counts...
Searchers using longer queries
A Hitwise research shows searchers are using longer queries. What effect will that have on optimization? It could be interesting in the long run when search engines change the way they work, like how Bing is using branded search.