SEA and landing pages: still wor...0 comments  Last week-end I’ve been setting up a SEA campaign. When I started looking at the ads that existed for the keywords, it surprised me to see – once again - t...... read more
9 tips to write effective Search...2 comments Search
Engine Advertising (SEA) or Pay per Click (PPC) advertising is one of
the most
popular forms of online advertising. I guess everyone visiting this blog
knows
that. Still, for many businesses writing a good search engine ad for
Google
AdWords and ‘the others’ is less obvious than it seems. So in this post
I’d
like to share some tips for writing effective text ads for search engine
advertising.
It’s a
challenge to write an ad in of 95 char...... read more
Click Consult & SEO Consult ...0 comments  Hi! I am the Copywriting Manager for Click Consult, a leading UK-based internet marketing agency and SEO Consult, Click's specialist search engine optimization divisio...... read more
Three more effective but less of...0 comments  Yesterday I summed up two effective traffic sources that are often forgotten: Google Image Search and well-ranked YouTube Videos. But of course those are not the only ...... read more
Growing use of smartphones benef...1 comment  The mobile revolution is not coming. It’s there. All industry experts and research firms agree that the sales of smartphones will continue to boost among busines...... read more
Two effective but less often use...7 comments  As an online marketer, it is essential to be able to think on your feet to avoid falling behind. In this incredibly competitive industry, uncreative solutions quickly ...... read more
UK SEM agency Greenlight on SEM,...1 comment  Search Engine Marketing (SEM) company Greenlight, recently revealed its “top 10 predictions for natural and paid search in 2010”. In the ‘Year in Rev...... read more
Google: "We're the good guy...0 comments  As Google is coming under ever increasing scrutiny and pressure (such as
the ruling against it in Italy, and the inquiry the European Commission
has allegedly star...... read more
SEMSEO 2010: great sessions and ...Tue 2 Mar 2010, Evert Veldhuijzen 0 comments  SEMSEO is one of those few conferences where also experienced search marketers can learn something. Organizer Alan Webb of Abakus Internet Marketing opens every confer...... read more
A new blogger that forgot to int...0 comments  Please allow me to introduce myself since a friendly visitor of this blog last week told me that it’s a custom to do this. Well, my name is Stijn De Meyere and l...... read more
Search engine marketing: let’s...20 comments  As search engine marketers we are specialized, besides in SEM as such, in traffic building, writing effective text ads, conversion and even web analytics. Lately, I ha...... read more
Partnership between Yahoo and Tw...0 comments  Yahoo, the arch rival of Google is all set to make its website and search more compelling. Yahoo will now show a wider range of Twitter updates in its search results. ...... read more
New Tools in Raven SEO Toolbox6 comments  Raven SEO toolbox is one of the few tools I use on a daily basis. For three weeks Raven announced a partnership with Majestic SEO and now they already released two new...... read more
Google's Personalized Search: is...1 comment  Back in December of last year Google announced it would be rolling out
its Personalized Search feature to all its users. Searchcowboys has written before about the p...... read more
Paid Linking is Dying. Time to M...9 comments [Christopher Angus] The fields of Search and SEO are – at least in terms of the internet – not incredibly new areas of business, after all, since the early days, people have wanted their websites and web businesses to perform well for them whilst simultaneously outperforming the competition. It might not have always been called the names it has now, but we can all understand its methods and age in some respect, at least.As an established and successful SEO myself, I’ve been ...... read more
Article marketing versus PPC mar...2 comments  Content and article marketing are highly popular method for beginner marketers to gain traffic. Despite occasional disdain from experienced PPC marketers, it is also a...... read more
SES London 2010 : Jim Sterne on ...0 comments  Yesterday, web analytics specialist Jim Sterne, shared his views at the Search Engine Strategies London conference. Sterne, who also founded the Web Analytics Associat...... read more
Welcome to the new SearchCowboys1 comment  As you will know by now, chief editor Bas van den Beld, last week-end said goodbye. We thank him for having worked hard and filled with enthusiasm for SearchCowboys.Ba...... read more
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