One thing advertisers must know:...

Thu 26 Apr 2012, Qin Hu

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One thing advertisers must know: Google AdWords for video
Google announced the news of rolling out AdWords for video for advertisers on its YouTube Blog recently. From the name, we already can guess that these new advertising...... read more

De Marketing Dagen 2012: Update

Wed 25 Apr 2012, Kelly Ge

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De Marketing Dagen 2012: Update
De Marketing Dagen is the biggest event in our field, and of course, SearchCowboys will not miss it! As you may have read in the previous articles, both Vitto and Tama...... read more

De Dagen 2012: continued

Wed 25 Apr 2012, Tamara Yadvichuk

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De Dagen 2012: continued
As my fellow blogger Vitto Christaldi mentioned in his article earlier, De Marketing Dagen is an exciting marketing event in Utrecht, Netherlands, which I was happy...... read more

Marketing, Customer Contact, and...

Wed 25 Apr 2012, Vitto Christaldi

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Marketing, Customer Contact, and E-Commerce in One!
Utrecht is the host of the biggest marketing, customer contact, and e-commerce fair in the Netherlands. This two-day-event is called “De Dagen 2012” (trans...... read more

Rakuten – Another foreign site...

Tue 24 Apr 2012, Kelly Ge

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Rakuten – Another foreign site failed in China
Rakuten, the biggest e-commerce site in Japan, announced on April 20 that its Chinese e-commerce site would be closed on April 27. Followed by AOL, Ebay, Myspace, Grou...... read more

2012: the end of the DVD?

Tue 24 Apr 2012, Tamara Yadvichuk

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2012: the end of the DVD?
Educational site TheDegree360 published an infographic which practically buried the DVD format: according to it, this year the number of movies viewed online will for...... read more

KakaoTalk: South Korea’s Own M...

Tue 24 Apr 2012, Vitto Christaldi

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KakaoTalk: South Korea’s Own Messenger App
Here in Europe, most smart phone users use free messaging service like Whatsapp or Blackberry Messenger to chat with friends and family. In Asia, things are a bit diff...... read more

YouTube removes copyright clips

Tue 24 Apr 2012, Tamara Yadvichuk

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YouTube removes copyright clips
Reuters reports that on Friday a court in Hamburg ruled in favor of copyright owners in a case between German royalties collection body GEMA and YouTube, forcing the ...... read more

LinkedIn 4x Better for B2B Leads...

Mon 23 Apr 2012, Vitto Christaldi

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LinkedIn 4x Better for B2B Leads than Other Social Networks
In January 2012, Hubspot released a study about social network for lead generation, which showed that LinkedIn generated the highest visitor-to-lead conversion rate at...... read more

Repin your Facebook, Pinvolve fo...

Mon 23 Apr 2012, Editors

2 comments

Repin your Facebook, Pinvolve for all
Yippee ki yay. Starting today Pinvolve is available to everyone. Pinvolve is calling itself the 'bridge between Facebook and Pinterest,' for easy, fast content and pic...... read more

Best Job - P&G Summer Olympi...

Mon 23 Apr 2012, Qin Hu

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Best Job - P&G Summer Olympics Campaign
Brands do not want to miss out on promotional opportunities during the Olympic Games. P&G is no exception. Since the opening of the Summer Olympics in London is ge...... read more

Facebook looking for a local par...

Mon 23 Apr 2012, Qin Hu

2 comments

Facebook looking for a local partner to enter Mainland China
Eric Jackson, founder and managing member at Ironfire Capital LLC, wrote on his blog last Thursday that Facebook is preparing to enter Mainland China by a joint ventur...... read more

So how was your social media week?

Fri 20 Apr 2012, Ramcy Simoons

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So how was your social media week?
Ours was just a blast, and thanks to you dear reader it kept on going and going...Ok, R&R time, out off office reply on, switch off that workphone, and last but no...... read more

Spread the word – get a reward

Fri 20 Apr 2012, Tamara Yadvichuk

1 comment

Spread the word – get a reward
When I think how many new apps appear on the market every day, sometimes it seems that this is it: all imaginable brilliant ideas have been invented, implemented and...... read more

Really, it's not you. It's about.me

Fri 20 Apr 2012, Editors

3 comments

Really, it's not you. It's about.me
About.Me is a one page personal profile, sort of like a giant clickable business card online. About.me Community Manager Laura Gluhanich has some tips and te...... read more

Baidu Ads special – Brand Zone

Thu 19 Apr 2012, Kelly Ge

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Baidu Ads special – Brand Zone
In my previous article, I briefly introduce Baidu Search Ads. From the bidding system to the setting of Ads, Baigu Search Ads are similar to Google Ads, the only diffe...... read more

Summer Olympics 2012: big brands...

Thu 19 Apr 2012, Tamara Yadvichuk

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Summer Olympics 2012: big brands on Facebook
Giants such as Samsung, Coca-Cola and Proctor&Gamble have high hopes for their Facebook campaigns built around the upcoming summer Olympics. Using the huge buzz ...... read more

Life without internet…a breath...

Wed 18 Apr 2012, Ramcy Simoons

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Life without internet…a breath of fresh air, or is it?
Some say there are no coincidences in life, yet a minute or so when I started writing this article this morning we experienced some wifi troubles. Not withstanding the...... read more

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