Rumour has it...

Wed 29 July 2009 11:01, Editors

There is a lot of news going around on the web. Not all the news which we see is confirmed. some of it is 'leaked' other is pure speculation.

We decided to bring some of that speculation together in one post so you will be up to date about what MIGHT be going on in the search industry.

Microsoft and Yahoo might hook up within 24 hours...

Several sources say the deal between Microsoft and Yahoo is not far away. But where have we heared that before..? This time however the deal seems closer than ever.

The deal will be reached within 24 hours says both AllThingsD and the Wall Street Journal. The deal will involve both search and advertising.

...in the deal Yahoo will get money and Bing
According to BoomTown's Kara Swisher Yahoo will get no less than 110 percent of search revenue in the first two years of the deal

And where last year Yahoo was supposed to be Microsoft's new search engine, word is this time Bing might be powering Yahoo.

This rumour will without a doubt be continued...

Google News becomes Flipper
Rumour has it Google is updating their Google News Site. They are said to be launching be launching a new service called 'Google Flipper'. No, not the dolphin (though that would be an interesting angle, looking at the Twitter whale), but a renewed Google News with more visuals in it. The news will be ordered in sections and will have references to keywords and sources.

Majestic SEO & Receptional joining forces?
Rumour has it that this week in the UK a partnership between MajesticSEO, owner of a big index of links, and Receptional is being announced. One of our guest bloggers, Dixon Jones, is said to become a board member of MajesticSEO and will be trying to commercialize the database even more, with a worldwide focus.

Google going into TV (again)?
Searchengineland reports that Google's TV Ads Platform is teaming up with a tech company which specializes in multiple versions of one ad, giving TV advertisers more targeting options. The combiniation of technologies will "allow agencies and brands to make different versions of the same campaign to target different audiences by income, household composition, location and so on."

Bing updating SERPS?
Webmasterworld forums suggests that Bing might have updated their SERPS in the UK. The results now "look very much like Google.co.uk.". With the SERPS issues Google has had lately I'm not sure if that is something you would want...

Zanox to buy Affiliate Window?
Droug.co.uk says it has heard gossip of Zanox going to buy Affiliate Window because Affiliate Window lost money due to paying affiliates but not being paid by merchants who have since gone bust. Apparently "Zanox are offering to bail them out".

Have any rumours you want to share? Sent them to us!

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Comments (1)

- Samantha Leigh
- [website]
In response to the post on droug.co.uk:

Thanks for your concern folks, but we’re not in need of a bail-out. At the risk of blowing our own trumpet, we’re one of the most successful networks in the UK and have been recognised as such by The Sunday Times Tech Track 100 for four years running.

Sam Leigh
Head of Communications, Affiliate Window

http://www.droug.co.uk/zanox-to-buy-affiliate-window-gossip.html#comments

Thu 30 Jul 2009, 16:49

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