British? Get a BBC link! They're free!
Getting a link from a BBC website could really help giving your rankings a boost. But how to get a link from a BBC site? Off course you could try to make it to the nine o'clock news but it might be a lot easier than you think.
If it's up to the BBC's Director of Future Media and Technology Erik Huggers the BBC will start linking out 'aggressively' to other British sites.
"Rather than trying to keep all that traffic inside the BBC's domain we're going to link out very aggressively and help other organisations pull their way up on the back of the investments that the BBC has made in this area." Huggers said at the DTG conference."
He pointed out that all of the sites in the top ten of most visited sites in the UK last year were non-British sites and that the BBC sites wer actually the only 'real' British sites in that top ten.
Huggers believes the BBC is morally obligated to help other British site rank better. "So why can't we find a way to take all that traffic and help share it with other public service broadcasters and with other public bodies so that if our boat rises on the tide, everyone's boat rises on the tide?"
Unfortunately Huggers didn't let us know what would be the criteria of getting a link from the BBC site, but I suspect he will be getting a lot of link exchange requests in his mailbox in the next coming days...
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12 June 2013 / 13 June 2013