Boyzone Gately's death dominates UK search engines
To get the real fame you first have to die. That is what used to be said about painters in the 17th century. They would get 'famous' only after they were gone. If you look at search engines, the same thing goes for the artists these days. After a death of a famous person, they tend to dominate the search engines.
Looking at the numbers of Hitwise Stephen Gately's death is all over the UK search engines. "stephen gately boyzone" and "stephen gately dead" are the second and third fastest moving search terms last week, with four other direct related searches also in the top ten.
It's always interesting to look at the search trends. That way you can see what people in a specific country are interested in. This is especially interesting for those working with affiliate sites. That is why Google Trends can be such a useful tool.
With Google Trends and Google Insights you can see what most people are searching for in a specific region. That way you can 'measure' what is hot and what is not. Most likely the 'hot topics' are news related topics. It shows here that being on top of the news might just help some...
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12 June 2013 / 13 June 2013