Mobile search in Europe will grow extensively
According to a research performed by the BIA’s The Kelsey Group Western Europe will see a big growth in mobile search advertising revenues in the next four years. The report predicts a growth to €2.3 billion in 2013.
The growth, from €39 million in 2008, represents an anual growth rate of no less than 125%. Local revenues will see an even higher growth: from €18 million in 2008 to €1.4 billion in 2013, a growth of 139%.
The report shows that local mobile searches itself will grow to 49% of total mobile searches in 2013. The revenue will go up to 61%.
Other numbers the report shows:
Tagcloudevent ppc a4uexpo google news yahoo mobile android google tools iphone search engine google earth street view browser china business london search engines yandex viral images spain twitter microsoft sea realtime maps google maps adwords linkbuilding social media streetview matt cutts interview app bing advertising russia privacy seo