Google and Orange partner up in Europe
Thu 29 October 2009 14:00, Editors
Google and Orange have signed a deal in which they partner up in Europe. Orange will be making Google services available across Europe on many handsets Orange sends out.
Services like Google Search and other Google Mobile Apps together with Orange Services like Orange TV will be one click away for Orange handheld owners. The agreement is a multi-year strategic partnership.
In the UK and France Orange will also be pushing relevant content from Orange's own mobile portal. The services will be tailored to the specific handsets and users.
Both parties are off course very happy with the deal:
Vic Gundotra, Vice-President of Engineering at Google, says:
“Google Mobile App makes it easier than ever for people to find and use information that matters to them when they’re on the move. Partnering with Orange is a great opportunity for us to provide their customers across Europe with instant access to the web.”
Orange audience and advertising executive, Xavier Perret:
"The people who want Google will have direct access. We don't see it as just one device and one big service. We see it as being able to really make the difference with the right mix – depending on the segments of the market – between all these partners, especially web providers, Google being one of them, and the consumer expectations of how they want to use them."
New handsets by Orange are expected in the next couple of months. These handsets will have the new Google functions available.
Mon 8 Feb 2010, Editors
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Mon 8 Feb 2010, Editors
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In one week it is once again time for the biggest Search Engine Marketing conference in Europe. Search Engine Strategies London will be held at the Business Design Centre in London. Off course Searchcowboys will be present as ever. We will also be looking forward to SES this week, starting with the video below in which Mike Grehan, VP and Global Content Director at Incisive Media and responsible for the content of the show. ... read more
Fri 5 Feb 2010, Editors
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Have any suggestions for our Daily Search Pic(k)? E-mail us or DM or message us on Twitter!
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Thu 4 Feb 2010, Bas van den Beld
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At the Brussels Techtalks Google's engineering lead for privacy Dr Alma Whitten talked about her view on privacy after working for Google for seven years. "learn from the good guys, fight the bad guys, and invent the future."
The sound quality of the video is not very good so be sure to turn up the volume wherever you can. ... read more
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