Who's responsible for the Google results?
A bit of a strange case in Holland. The case is between a car-reseller (Zwartepoorte) and a website which sells houses (Miljoenenhuizen.nl). The court ordered that the last one was responsible for a result in Google which indicated the car-reseller went bankrupt.
When Googling for "Zwartepoorte failliet", which means "Zwartepoorte bankrupt" a result in Google suggested that Zwartepoorte did went bankrupt. The link to the article went to a subsite of miljoenenhuizen.nl. On that page though there was no suggestion what so ever that Zwartepoorte really did went bankrupt.
What was the case? On the page two different articles were posted. In one of them Zwartepoorte was mentioned. In the other article was talked about the bankrupcy of a completely different company.
The court however decided that this was the mistake was made by miljoenenhuizen.nl who was to blame for the Google result. Miljoenenhuizen.nl doesn't understand the verdict "how can we be held responsible for a result Google produces?" and decided to take the case to the higher court.
Tagcloudgoogle matt cutts europe search engines ppc event google maps london viral video streetview yandex google tools mobile apple research search engine social search engine strategies ads gmail spain marketing interview iphone adwords facebook tools funny internet blog street view images bing analytics twitter yahoo google wave realtime seo