Is Google starting to take Europe more seriously? Google is the biggest search engine in Europe by far. And they really don't have to put much effort in that. Still Google believes the European market is a very interesting one, and not just for search. Google is therefore giving Europe more attention so it seems. Last week they appointed the company’s director of marketing for the UK, Ireland and Benelux Dan Cobley as director of marketing Europe. At the same time former head of EMEA marketing Lorraine Twohill was promoted to Google’s global marketing vice president. Cobley's promoting means he will be taking on the marketing responsibility for country geographies which include the Nordics and Germany. Before Cobley was marketing director of Ask Jeeves and Capital One’s vice president of brand and marketing.  Giving Europe 'their own' director of marketing might be a sign Europe is becoming more interesting for Google. However, half (100) of the total marketing and sales staff (200) is US based, so we have a long way to go. CommentHave a Conversation with Google0 comments  When you first use it, it may seem like something from a sci-fi movie. Confirmed just yesterday, Conversational Search started rolling out on Google.com in the latest ...... read more
Google+ Updates Announced0 comments  Google+ updates were another big topic at the annual Google I/O Conference. The updates have been in effect since Wednesday. In total 41 new features have been added t...... read more
Will Google Announce Spotify Com...0 comments  Rumor has it Google will be debuting a subscription based music service at its annual developer conference, Google I/O, commencing today. The rumors intensified yester...... read more
Paid Subscriptions Now on YouTube0 comments  YouTube has just announced that it is launching a subscription based program where users can pay to access specific channels. The company said the purpose of this prog...... read more
|
Last Comments
EventsUpcoming event
Last event
Bloggers
Latest Videos
  Columns
Tagcloudindonesia gmail streetview business china russia sem interview realtime facebook apple sea funny privacy yandex search engine google wave youtube video ppc street view seo twitter london blogger browser google ads advertising europe linkbuilding event app android search marketing internet google maps search engine strategies google earthMost Commented
AgendaMost Read
|
   Search |
© 2013 Searchcowboys.com - All Rights Reserved - All views and opinions expressed are those of the authors of Searchcowboys.
All trademarks, slogans, text or logo representation used or referred to in this website are the property of their respective owners. Sitemap
Comments (1)
I think Google already is taking Europe pretty serious. Especially compared to Yahoo and Microsoft.
Yahoo closed a lot of their European offices already and Microsoft always releases things that are broken in Europe.
For example this week they launched Bing. All new fancy features are only available when you set all settings to US. And they invited me for a private beta of MS Vine. They worked almost 5 years on that tool, but when you open the "important places" map and go to Europe, the tool litteraly freezes.
Wo 3 jun 2009, 12:24