Google Blogsearch takes on Techmeme
For many of us Techmeme, together with Technorati, is the source when it comes to finding out what's going on in the Blogosphere. Google must have thought there's something to gain there, because yesterday they launched the new homepage of Google Blogsearch. With the launch they are taking on Techmeme.
The new homepage, which for now is only available on the .com website, looks very different from the last one. Before (look at the UK or Dutch Blogsearch for example) the Google Blogsearch homepage looked a lot like the Google Homepage. Now it looks more like the Google News page.
Google collects blogposts from around the world in different 'clusters'. These clusters contain blogposts around one specific subject.
By using categories the search for specific subjects becomes easier. The subjects are grouped on the left as if it were a navigation bar.
The biggest difference between Techmeme and Google Blogsearch (according to Matt Cutts that is) is that Google covers more subjects than Techmeme. Techmeme (as the name says) focusses on the most 'important' blogs in the blogosphere. Google looks at the entire web which will give you more choice.
Techmeme only looks at blogs with a good reputation to prevent that spammers will try to get to the first page. Because Google is not doing that there is a chance that you might get irrelevant or bad-written posts. On the other side Google offers a bigger range of blogs to get your information from which can help you look at subjects in a different manner.
Another difference between Google Blogsearch and Techmeme is the focus. Techmeme only looks at Technology-subjects. Google does more and hands you 12 different categories.
Google Blogsearch looks good but it has to prove itself when it comes to being newsworthy. Techmeme is know for getting the most important stories on their homepage in no time. It looks now as if Google isn't really fast. That will be an important issue in the battle between the two.
Tagcloudyoutube browser streetview apple sea yandex search engine strategies marketing blogger android viral search microsoft tools analytics privacy google wave a4uexpo social baidu sem smx maps europe gmail research matt cutts linkbuilding russia interview video ppc mobile seo bing blog iphone ses adwords google earth