Firefox drops Google for Yandex in Russia
After the introduction of Chrome, just after the newest Firefox-Google deal was sealed, there was a lot of question on what would happen to the deal. So far Firefox and Chrome both live happily next to each other.
Now in Russia however for the first time ever Google is not the default Firefox search engine anymore. Firefox replaced Google with Yandex, the most popular search engine in Russia.
On his blog Mozilla General Counsel Harvey Anderson states:
"In October, we asked for feedback on creating a deeper partnership with Yandex, one in which we would make Yandex search features the default in our Firefox Russian language builds. Over the past few months, we have listened to feedback, talked with our localizers, studied the trends of our Firefox Yandex builds, and reviewed the Yandex user experience. All this activity led us to the conclusion that our Russian users really wanted direct access to the Yandex search services in official Firefox RU builds. As a result, we’re planning on setting Yandex as the default search provider for the Firefox 3.1 Russian locale builds (these changes should go into the current beta for testing). This means that, upon download and launch, the Firefox Start Page for RU locale builds will use Yandex for search queries, and the search bar will default to Yandex."
Google will not be amused by the change. The Russian market is big and Google is trying to gain ground but will see this as a major setback.
Tagcloudsea search google bing microsoft yahoo search engine smx search engines europe blogger spain search engine strategies app realtime website youtube maps ses linkbuilding marketing ppc searchcowboys china advertising matt cutts google earth news sem facebook baidu android research tools business privacy mobile gmail viral adwords
12 June 2013 / 13 June 2013