SMX London goes advanced Last year SMX London closed one track just before the conference started. It was the most basic track which was canceled, making SMX a bit more advanced than other years. This year SMX London takes the full step towards Advanced. In the press release Danny Sullivan, SMX Advanced program chair, says: “SMX Advanced’s unique format has been very successful in Seattle. Adding London is ideal, given its sophisticated search marketing community, topics at Advanced are discussed at a very high level, so there’s no slowing down to bring beginners up to speed. This format isn’t for everyone, and we have other conferences that address the needs of beginners, but experienced search marketers have embraced Advanced enthusiastically,” It makes sense for SMX London to make the move to the advanced area. As said the first step towards that was already taken during the last SMX London. It will also give them more of a competitive position towards other events in London, like SES London. SMX events in for example Stockholm and Munich will probably not go the advanced way. CommentBest of social & analytics t...1 comment At Search Cowboys we covered day 1 of SMX Advanced London last week. Although there were less visitors the second day, the social and analytics tracks definitely were worth visiting. In this post, we summarize all the interesting quotes, statements and information of the second day. Those who have been following our twitter feed last week already have seen most of the best news that day.
Conversion science - the ultimate goal is customer conversion
In this session, with Chris Sherman ...... read more
Linkbuilding outside of the box ...0 comments The third session of the first day is about linkbuilding. It is one of the most time consuming and difficult elements of SEO, so the room was packed with people dying to know more on how to easily get more links.
Linkbuilding is wrong
Andrew Girdwood is up first and start with a slide that says: "Link building is wrong". Andrew proceeds and explains that we, if we look at it objectively, are making a mess of the online landscape with our poor attempts to gain links and keep gaining links. ...... read more
Google’s lessons in dating: SEO ...0 comments  As you could read earlier today, Search Cowboys will (obviously) be covering SMX London 2010. This reminded me of a video I stumbled upon recently, from the SMX West e...... read more
Berkowitz announced as keynote s...0 comments  This week, Third Door Media announced that Barak Berkowitz will be keynote speaker at SMX Advanced London 2010, the only search marketing conference designed exclusive...... read more
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Comments (1)
Good move, especially since SMX London is easier to attend living in Europe ;)
I definitely felt SMX London was more advanced this year. Looking forward to next year!
Wed 21 Oct 2009, 14:34