When talking about online marketing in China, many have the doubt on the real effects. Will online marketing really bring you business from China? What is the ROI? Are Chinese businessmen looking for business opportunities online? Here, I present you a successful case, and you can see how I helped an investment agency to get leads by improving the online exposure in China.... read more

More and more companies expand their business in China. To reach the Chinese targeting audience, a Chinese website is necessary. What they normally do is to make a copy of their English site and replace with the translated text. Later, they think that there will be traffic from China, for the sites perform well on Google in other languages. Surprisingly, seldom any traffic from China, not to mention from Baidu.... read more

Baidu has dominated China for quite long and no company has the ability to shake its top market share in the short term. Though Baidu claimed itself as the biggest Chinese search engine in the world, it is still a local company, no matter on the way of doing business or the clients. Apparently, Baidu knows that, and seriously plan the new target – the global expansion.... read more

Followed by my article on Baidu sites – a new tip for Baidu SEO, this time I collected some tips on Baidu SEO and present in brief. For SEO, no matter what kind of search engine it is, the basic algorithm remains the same, but in practice, there are lots of differences. I listed a few from my experience.... read more

De Marketing Dagen is the biggest event in our field, and of course, SearchCowboys will not miss it! As you may have read in the previous articles, both Vitto and Tamara gave us fresh reports with interesting pictures. As mentioned before, I will also share my impression here with you.... read more