Social Media Optimization - SES London 2009

Thu 19 February 2009 17:41, Philippe Schaillée

Social Media Optimization - SES London 2009

Everyone's on the Social networks. Facebook, Twitter, YouTube, Flickr and MySpace have become household names.

More and more businesses want to experiment with Social Media and this session is all about tapping into this in an appropriate manner. Matthew McGowan of Incisive Media presents Liana Evans, Director of Internet Marketing for KeyRelevance, Lisa Ditlefsen, Director of VerveSearch and founder of SEO Chicks, Jennifer Evans Laycock, Editor-in-Chief of Search Engine Guide and Krista Neher, CEO of Marketess.... read more


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Brand & Reputation Management - SES London 2009

Thu 19 February 2009 15:48, Philippe Schaillée

Brand & Reputation Management - SES London 2009

Brand & Reputation Management is becoming more and more important for website owners. The downside to Social Media is that everyone, including your competitors, can ruin your reputation with a simple negative blogpost, an embarrassing clip on YouTube or a picture on Flickr.

In order not to loose customers and their money fast action is required... but how does it work ?... read more


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SEO through Blogs & Feeds - SES London 2009

Thu 19 February 2009 00:26, Philippe Schaillée

Running a blog and syndicating your content through web feeds can help your overall SEO efforts.

What has been told during this session confirms my opinion that Wordpress is the most SEO friendly blogging platform.... read more


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SEO : Where to next? - SES London 2009

Wed 18 February 2009 10:00, Philippe Schaillée

SEO : Where to next? - SES London 2009

The second Orion Panel of Search Engine Strategies London 2009 is quite impressive. Moderator Mike Grehan presents the crême de la crême of Search Professionals. On stage Kevin Ryan, Ranbd Fishkin, Brett Tabke, Chris Sherman and Jill Whalen are gathered.

The panel talked about the future of SEO. Where are we heading?... read more


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Universal & Blended Search - SES London 2009

Tue 17 February 2009 23:14, Philippe Schaillée

ses-london-2009-logo On this first day of Search Engine Strategies London 2009 some gurus from the industry tell us more about the most recent developments in the field of Universal or Blended Search.

Mike Grehan, Global KDM Officer at Acronym Media moderates this session, which demonstrates that the world of search and marketing has some profound changes ahead.... read more



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