Yandex is already the biggest in Russia, which by the way is Europe's 4th largest Internet market according to Quintura. But Yandex wants to keep on growing. That's why they launched a new feature: sitesearch.
With a piece of embedded code any website owber can now put Yandex.site on their website, making the site searchable. And it can be profitable too. When part of the Yandex Advertising Network you get 50% of revenue from clicks to Yandex search ads displayed alongside search results.... read more
Google has made a change to their search results interface. See if you can spot it...
Did you see it? No? Look at the ads. Notice anything? No, still nothing? Ok, let me help you: Google moved the ads. To the left. Yes, closer to the search results.... read more
When Yahoo and Microsoft announced their partnership the last person at the press conference to be asking a question was Danny Sullivan. "Mr Search" asked about all the Yahoo tools: what was going to happen with them? The answer Bartz and Ballmer gave was very political: it wasn't really an answer.
In the days after the announcement speculation started about what the future of apps like Delicious and Flickr would be, but more important for SEO's: what is going to happen with all the handy data, tools and modules Yahoo delivers. Most thought of scenario: Microsoft will either kill the services or monetize them. This Tuesday a first module lost its support: Yahoo announced they'll be discontinuing the Term Extractor module.... read more
The Click Fraud Index, which is an initiative of Click Forensics, shows that in the second quarter of 2009 click fraud is down over 1% compared to the first quarter.
Compared to a year ago the click fraud rate has dropped even more: from 16,2% in Q2 2008 to 12,7% this quarter. Also click fraud traffic from sophisticated sources and scripted programs rose again in Q2 2009.... read more
Bing is going all the way trying to get more market share away from Google. Not just by doing viral marketing, but also by literally buying their users.
The former Live Search Cashback program has been running on Bing as usual, but yesterday Bing decided to give that a lift by introducing "Double saving days". When buying through Bing you can now get up to twice as much money back.... read more