Google is the biggest search engine in Europe by far. And they really don't have to put much effort in that. Still Google believes the European market is a very interesting one, and not just for search.
Google is therefore giving Europe more attention so it seems. Last week they appointed the company’s director of marketing for the UK, Ireland and Benelux Dan Cobley as director of marketing Europe. At the same time former head of EMEA marketing Lorraine Twohill was promoted to Google’s global marketing vice president.... read more
The German edition of Search Engine Strategies has until now been organized in Hamburg. In New York Matt McGowan, publicist and organizer of SES, already hinted this year it might be in a different place. I just got word from Matt that at the end of November SES will be hosted in Berlin.
It took a little while before Incisive Media got things arranged, but now it's official. On November 24th and 25th the Crowne Plaza Hotel in Berlin will host the seventh German SES.
It is too early to say anything about the Speakers line up, but without a doubt the big German speakers will be present, as will some other European and maybe US-names. Pitching for speaking sessions is open to anyone.
We know that Google is big. Too big maybe. Even they themselves (sometimes) tell us that a bit of competition would be nice. But why the big gap between Google and the others? Are their search results really that much better?
In a way maybe yes, but more important is the way men's brain works. If people are happy with the product they are using they generally tend to stick with it. And more importantly: if the name of a product is trustworthy, it must be good.
Google's name is worldwide a very trustworthy name. "If its Google, it must be good" is something many people will recognize and underscribe.
At the same day Microsoft revealed the name of the new search engine Bing, its biggest competitor decided to tell the world they are taking online communication to the next level.
It was as if Google knew exactly what Microsoft was doing when they planned the time and date to announce Google Wave. We probably are article 10.000 about the subject in the last 24 hours, but we would like to give you a short update on what Wave is and when we can expect this new way of communication.
So what is Google Wave? Wave is a 'real time communication platform'. Now there are many of those, but none like Wave. Instant messaging or Twitter for example are real time communication platforms and so are social networking, wikis and projectmanagement tools. Google Wave combines them all.... read more
So we just got used to the name "Kumo", we can now forget all about it. Today Microsoft revealed the new name: Bing. We've been waiting for this release for a while now and will have to wait a little bit more, but only a little. It will launch
Earlier this week we discussed Kumo and the new features. And we will be doing more on that later on when the search engine really launches. But for now, take a look at some screenshots and videos.... read more