Baidu index -- Baidu keyword analysis tool

Tue 19 April 2011 15:13, Kelly Ge

Baidu index -- Baidu keyword analysis tool

Baidu index is used for keywords research and monitoring search trends in China. You can check the "media exposure" and "users concern" on certain keyword in the past 30 days. The data provided is generated from the search queries on Baidu. It offers the latest search behavioral and concern of customers under search queries since June 2006. Since Baidu is the biggest search engine in China, the data it provided is reliable for the use of content optimization, and can represent the trend of market.

Below is an over view on Baidu index.

A. List of index: the tendency on the rate of users concern and media concern sorted out by week, month and quarter.
B. The change of key index in diagram.

Here shows the trend of user concern (above) and media concern (middle).
C. Related news under search query
D. Competition of related keywords
E. Geographic distribution
F. Demographic distribution

Demographic distribution of users, sorted out by gender, age, career and education. From the diagram, you can get a quick insight on the possible targeting groups, which is extremely useful for those who do not know much about the market. Companies can also use it for marketing strategies and form the best way to approach potential customers.
G. Advanced search
You can compare the result with two or more keywords, or with locations, and time period.

The use for SEO:

  1. According to the information on index, you can analysis and decide which keywords to use to reach the targeting audience.
  2. Since Baidu index updates everyday, monitor the trend of certain keywords is useful for content of web pages.

The value of Baidu index:

  1. Open search provides you the latest information on search market.
  2. Trace and predict the hottest issue on the press.
  3. Sort out the market differences from regions.
  4. Marketers can use the keywords information to trace the behavioral of consumers, and integrate with the current marketing strategies

Since Baidu is the largest Chinese search engine, it is unnecessary to doubt about the authority of data. Do you think Baidu index worth to use? Want to try? Start your experience on! If you need in-depth analysis, I can help you. Comments are more than welcom. Tell me what you think!

*The product details and pictures are from:

  • Comments (11)
  • Baidu
  • Tell-a-cowboy

Comments (11)


  • it is very helpful for all.

    Zo 6 nov 2011, 15:50

  • Hi, thank you for sharing such knowledge.

    I am currently doing research on investors' behaviour and would like to use historical data on Baidu index. Is there any way to download the data into excel file? For example, I want to know the daily index for a keyword in the past 5 years.


    Di 12 nov 2013, 03:03

  • Informative share! It's really helpful! thanks!

    Wo 13 nov 2013, 09:21

  • This site help me more.
    I think other will benefited from it.

    Za 18 okt 2014, 20:16

  • essay writing services reviews

    Do 23 okt 2014, 16:01

  • all type of Pakistani Fun here...

    Di 4 nov 2014, 04:34

  • This is fun time, some visit this site:

    Di 4 nov 2014, 04:35

    Di 4 nov 2014, 04:35

  • thx informasion

    Di 3 mrt 2015, 06:32

  • For affordable web design cost in Minneapolis, MN, please check out .

    Di 3 mrt 2015, 09:06

  • There is a delusion in the eyes of the accessible that [url=]gucci replica[/url] handbags and
    added products, but you would be wrong. They are affairs their absolute and iconic brand. This is
    what makes them capital and adapted by a lot of women, who would accord their appropriate arm
    and leg to buy a Gucci handbag. What it comes down to is the ambience of exclusivity that the cast
    projects. This is one of the capital affidavit that replica Gucci handbags are so approved afterwards by
    women.Knock off [url=]chanel replica[/url] handbags are
    copies of the aboriginal artist purses. There are a lot of women who anticipate that possessing a
    affected Gucci backpack is an ideal way to save absolutely a lot of money, abnormally if you accept
    an acute appetite for a Gucci handbag, but cannot allow it. [url=http://www.interface-]louis vuitton replica[/url] handbags appear in two types. First, there are the affected
    handbags that are declared to attending absolutely like the original. At a quick glance or if you are
    not accustomed with the altered types of handbags in the Gucci range, you would not be able to
    differentiate amid the knockoff Gucci bag and the absolute item. The additional blazon is a archetype
    of the Gucci backpack that is accessible in abatement food that may attending like the original,
    fabricated in the aforementioned pattern, color, and appearance to aboriginal [url=]breitling replica[/url], but is absolutely not the aforementioned item. Compared to the two types, acquirement of this blazon of backpack is not illegal, as it alone tries to imitate the original, authoritative this the bigger best of the two, if you wish to buy one.Here we are accouterment advice about the beating off Gucci articles including affected Gucci handbags, wallets, Sunglasses and added cheaply fabricated accessories.The superior of replica Gucci bag is altered from the aboriginal Gucci bag. They are fabricated up of bargain raw and metals. So they could be calmly broken and abuse your reputation.

    Ma 11 mei 2015, 08:36


  • HTML is not allowed. URLs are automatically clickable.
    * Email address is not shown

  • DateRank: PageRank for singles
  • Raven Site Finder
  • Google Wonder Wheel for article writing keyword optimization
  • 50 SEO's 1 question
  • Hacking Google Analytics for Keyword Research
  • SEO Oktoberfest 2008
  • SEO Wars - Planet Link Space
  • Online Workshop: Managing SEO Projects 10 Mistakes, 10 Keys


Last event


  • J-P De Clerck
    J-P De Clerck

    Profession: Customer-centric digi...

    Company: Conversionation

  • Sam Murray
    Sam Murray

    Profession: Senior Search Consultant

    Company: Verve Search

  • Susie Hood
    Susie Hood

    Profession: Head of Copywriting

    Company: Click Consult / SEO C...

  • Tom Bogaert
    Tom Bogaert

    Profession: Managing Partner

    Company: QueroMedia

Latest Videos



  • Lizette van der Laan
    Social Media Image

    Is it the real you, the witty you, the person who reads the most interesting articles, makes t...


Subscribe to SC Newsletter:

RSS Feed

Are you a bloggerFacebook


© 2015 - All Rights Reserved - All views and opinions expressed are those of the authors of Searchcowboys.

All trademarks, slogans, text or logo representation used or referred to in this website are the property of their respective owners. Sitemap