
Google combating cowboy agenciesGoogle today announced they are changing the rules on how their partner agencies are to be working with AdWords accounts/advertisers. In order to combat non-transparency in Google AdWords account management, Google will force agencies to report all details related to the AdWords campaigns of their client advertisers including cost information.... read more Google Grants Belgium looking for volunteers
Brussels, Tuesday 20 July 2010 - David Gillain, Agency Manager at Google Belgium launched today an appeal to all Belgian Search agencies looking for volunteers in the framework of the local Belgian Google Grants program managed by Olivier Zimmer and Stephanie Leppert.... read more So, how does this Googlebot actually work?Rolf Broer, who works at Onetomarket, just released a very interesting article about Googlebot and its crawling capabilities. Rolf created several tests for the so called superior bot of Google to see how it reacts on particular setups of links and pages. Biggest takeaway is that you can use a Google sitemap to boost the crawlrate. But there is more...
No Cookie = No Advertising!One of the latest happenings in the online hemisphere which is still causing lots of controversy is the recent change in the directive of the European Union’s Privacy & Telecommunications Law. This new European Law actually says that the placement of cookies on the user’s computer can only be executed once the user has given his/her explicit consent. The party involved in the placement of the cookies should also provide the user with comprehensive information prior to the storage of the cookie.... read more Real Search Cowboys in BelgiumToday is the third time I have heard concrete stories of false & misleading pitches from a particular web agency in Belgium. The company promises prospects first position on Google with enhanced sponsored links through a commercial deal with Google Belgium marketing team composed by just one person.... read more News from your country
Summary: Search University II - BrusselsCome and have a look at the summary of the second edition of the Search University event that took place in Brussels on Friday 28 May 2010 at the prestigious Méridien Hotel. Search University has become the meeting place for European and Belgian experts in Search Marketing. The initiative ...... read more
Wanna use shortcuts for AdWords Editor?Here's a very GEEK post on a simple piece of information you will find nowhere on Google Help Pages. Yet, this is very useful for all SEA specialists out there. We have published this list of Google AdWords Shortcuts on Semetis Website a couple of months ago, but in order to have broader appeal a...... read more
Super Affiliates: 12 Tips to increase productivity & profitThe ever growing popularity of affiliate marketing makes it tougher and tougher to grow your affiliate business nowadays.
Although there is still room in the affiliate marketing space, smaller
affiliates who have the ambition to grow their business need to set a
proper plan of action to sus...... read more
How to promote your Twitter on t...1 comment Twitter and Google AdWords
Google announced recently a new AdWords Beta. For the moment it is possible to advertise on AdWords to acquire new followers on ...... read more
Truveo lends a hand to Facebook ...0 comments An increasing number of marketers and, obviously, also search engine marketers are discovering the possibilities of online video. With YouTube videos showing up in Goo...... read more
Introducing myself to the commun...2 comments Following a couple of discussions with the publisher Jean-Paul De Clerck, I have decided to join the growing international community of Search Cowboys and exchange wit...... read more
Google catches up with digital r...1 comment Obviously, the news of the day is the launch of Google’s new web indexing system, Caffeine. According to Google, the new index provides “50% fresher result...... read more
Mobile Internet is growing in Be...0 comments
Here is a first post by Gabriel Goldberg from Semetis. Gabriel will introduce himself to the readers later this week.
At the beginning of April 2010, we published t...... read more
SearchCowboys: a community update0 comments It's almost a month now since I proposed to become publisher ad interim of this blog. I got in touch with all the bloggers by email, we talked about what should change...... read more
SEO and SEA thrive while Google ...2 comments Econsultancy just released its UK Search Engine Marketing Benchmarking Report 2010 in collaboration with Guava. The report found that UK companies “have ramped u...... read more
How Google sees branding & y...0 comments I admit that I’m a bit late with this but last month I bookmarked an interesting post by Sam Battin, Senior Search Strategist at Performics, regarding Google&rsq...... read more
SEO and PR: using all possibilities1 comment This article tries to show the important relationship between SEO and PR. A lot of oppurtunities and possibilities are missed because not all available media channels ...... read more
Universal search in relation to ...0 comments The article about Universal search in relation to upcoming local search is my first article. It was Tom Crithclows inspiring presentation at the a4u Expo in Munich tha...... read more
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